May 2006: Top tips for CRM, Top tips for SEO http://www.e-crm.co.uk/newsletters/e-crm-2006... Putting the customer right at the centre of the organization is the be-all and end-all of successful Customer Relationship Management (CRM). To do that you have to know what your customers really want and really think about your business.
February 2008: SEO or PPC? http://www.e-crm.co.uk/newsletters/e-crm-2008... Which is better, Search Engine Optimization (SEO) or Pay per Click (PPC)? In our opinion, the best approach is to combine SEO and PPC.
March 2006: Mobile access CRM, ECommerce, Autoresponders http://www.e-crm.co.uk/newsletters/e-crm-2006... ECommerce is one of the hottest topics in business today. It may be very beneficial for your company but it can be tough to separate fact from fiction. With so many retail businesses thinking about expanding to an online ECommerce web site there are some things to think about before you make the decision.
July 2007: Commercial benefits of the internet and www http://www.e-crm.co.uk/newsletters/e-crm-2007... The internet and world wide web [www] are acknowledged as a highly cost-effective and flexible business tool, but research by Dynamic Markets for internet service provider UK Online found that small companies in the UK are not using the internet for business as much as the general population.
February 2007: Intranets and Extranets http://www.e-crm.co.uk/newsletters/e-crm-2007... It is amazing that many small and medium sized organizations still think of the Internet and the WWW as the only way EBusiness affects them.
August 2005: Pay per Click, Selecting a CRM solution http://www.e-crm.co.uk/newsletters/e-crm-2005... Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website. Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign.
August 2007: How to build a website without building a website http://www.e-crm.co.uk/newsletters/e-crm-2007... The most important thing to think about, when first thinking about any website, is the user. Like so much marketing websites are, unfortunately, too often developed inside out (company focused) rather than outside in (customer focused).
The Online Surveys Website http://www.the-online-surveys-website.com/... The Online Surveys Website is your source for independent, unbiased product reports (including customer reviews and feedback)on on the most popular online survey membership sites.
September 2006: All about Content Management Systems (CMS) http://www.e-crm.co.uk/newsletters/e-crm-2006... There has been more and more talk about Content Management Systems as organizations decide that they need direct control of their websites.
