Entertainment

Kanye West’s Yeezy Gap Is Available in Stores for the First Time


As if that wasn’t exciting enough, the fashion retailer announced its new digital game concept imagined by Yeezy Gap and Balenciaga.

The digital game, according to a press release, “allows the user to become the avatar,” which first debuted earlier this year.

This isn’t the only fashion expansion the Donda rapper plans to have. Earlier this week, E! News obtained documents that revealed Kanye and his legal team filed to have “YZYSPLY” in retail stores, online ordering services and online retail store services.

So, what exactly does that mean? It appears the Grammy winner start selling his Yeezy Supply merch in brick-and-mortar stores, in addition to his website. While it’s unknown what pieces Kanye will produce, he filed trademarks for G-strings, shirts, hats, visors, tennis wear and more.

Considering he’s revolutionized both streetwear and footwear, it’s only a matter of time before he displays his new creations.



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